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LifeWay Christian Resources to Close All Brick-and-Mortar Stores Amid Slumping Sales
posted on March 21, 2019The Tennessean’s Jamie McGee reports, “LifeWay Christian Resources will close all of its 170 brick-and-mortar stores this year as store traffic and sales lag, the organization announced Wednesday.” The Southern Baptist publishing company’s retail stores sell faith-based products including Bibles, books, and Christian music. McGee writes, “The company plans to shift to a digital strategy as consumers increasingly rely on online shopping, a challenge that retailers face nationally. LifeWay resources, such as online Bible studies and worship plans, will be offered at LifeWay.com, through the LifeWay Customer Service Center and through its network of church partners.”